It all begins with an idea.

Last week, The Long Run made history by hosting the tourism industry’s first-ever Virtual Impact Show. Over a span of 12 hours, 300 individuals were captivated by the insights of 30 sustainable tourism and conservation leaders. Each presenter took us on a unique journey, unveiling their commitment to making an impact, their strategies for achieving this mission, and the tangible outcomes for people and nature. 

The Long Run's Global Ecosphere Retreat® standard and certification is widely considered one of the industry's most rigorous. In line with the organisation's commitment to integrity and transparency, the standard has been updated and is open for public consultation until 3rd November 2024. This transparent, multi-stakeholder approach aligns with The Long Run's values of collaboration, accessibility, and inclusivity. 

The Long Run members prove that tourism can be a force for good in regenerating, protecting, and conserving nature. It can foster conservation efforts, engage local communities, and empower individuals to take action, making us all part of the solution.

We’re delighted to release our inaugural Impact Report showcasing stories, learnings, and data across the 4Cs of Conservation, Community, Culture, and Commerce.

The Long Run is the largest global collection of nature-based tourism businesses, committed to driving positive impact in the 4Cs of Conservation (climate, environmental management, and the protection and regeneration of nature); Community (internal and external, direct and indirect stakeholders); Culture (including contemporary, living heritage, and indigenous); and Commerce (long-term impact is only possible when financially sustainable and resilient).

The Long Run members prove that tourism can be a force for good in regenerating, protecting, and conserving nature. It can foster conservation efforts, engage local communities, and empower individuals to take action, making us all part of the solution.

It all begins with an idea.