Leading with impact: The Long Run’s 2023 Impact Report

 

We’re delighted to release our inaugural Impact Report showcasing stories, learnings, and data across the 4Cs of Conservation, Community, Culture, and Commerce.

The Long Run is the largest global collection of nature-based tourism businesses, committed to driving positive impact in the 4Cs of:

  • Conservation (climate, environmental management, and the protection and regeneration of nature).

  • Community (internal and external, direct and indirect stakeholders).

  • Culture (including contemporary, living heritage, and indigenous).

  • Commerce (long-term impact is only possible when financially sustainable and resilient). 

The Long Run’s 2023 Impact Report showcases the collectively efforts of 65 members in 22 countries across the world.

 

In 2023, our 65 members collectively:

CONSERVATION 

  • Directly protected and regenerated over 1.2 million acres of ecosystems from mangroves in Indonesia to the world’s largest wetland in Brazil. 

  • Influenced and supported the protection and regeneration of over 21.7 million acres of ecosystems.

  • 87% eliminated single-use plastic or will within five years. 

  • 57% have a climate action plan in place. 

COMMUNITY 

  • Improved the lives of over 130,000 people. 

  • 64% of employees are from the nearest communities, and for some of our members, this number is as high as 90%.

  • 97% of members have an employee dedicated to positive impact across Conservation, Community, and Culture. 

CULTURE

  • Celebrated and supported over 100 cultures and ethnic groups. 

  • 66% actively protected cultural knowledge, sites, or activities. 

  • 68% promoted cultural exchange between custodians and visitors.

COMMERCE 

  • Invested US$13,300,000 in Conservation, Community, and Culture projects. 

  • 67% collected a sustainability or conservation levy from clients. 

  • 68% of members have a succession or progression plan to maintain 4C activity in the long run (50-100 years). 

 
 
 
 
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Community in action at our 2023 Annual Members’ Meeting

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Can tourism have a positive impact on nature?